Muzar, expanding your view on the world !

Mobile internet is here to stay, even more it’s gaining a place in our everyday lives. Cell phones are turning into location and context aware sources of information.

For content owners this may be the best way to inform customers and visitors in a one-2-one manner, but HOW can that be done? Personal and relevant are the magic words and Muzar.org helps you by doing so.

Muzar.org opens up your content to the mobile world.

To do this we make use of technologies like Layar (Augmented Reality) and QR codes (quick response).

Imagine the following:

• Looking around the Colosseum like it was brand new?
• Strolling through Valletta (Malta) and being “timewarped” 150 years ago and see and experience how it was back then.
• Looking at a building site and see, and hear about, how the new building will look like in 3 years time.
• Having visitors walk over WW II battlegrounds and old veterans telling their stories, on the very same place that it all took place.
• Informing inhabitants and visitors to your city with the latest and accurate information 24/7, without the costs of a manned office and printed materials.
• "Composing" thematic citywalks for new visitors to your city, in an instant.
• "running around" outside on a foxhunt or pretend you're Packman.
• Being able to get the accurate last minute information, with soundbites on the concerts and cultural happenings around you.
• Creating a brand experience by offering your customers relevant contextual information.
• Adding AV content to your printed media or your museum.
• Etc.

Muzar.org specializes in turning your ideas and concepts into a working application or layar.

For any indoors place of interest, or to add audio or visual content to printed media, we make use of proven QR technology to access the information, and (when it becomes available in Layar) we will make use of visual recognotion of objects and places.

The information in the Muzar layar is not based on publicly available information. All projects of Muzar.org are conceived in close cooperation with the museum, city, cultural site or content owner involved. So customers are always in control of their own information.

Muzar.org developed her own Layar/QR content management system "VISAR". This allows content owners to be in full control of their Points Of Interest 24/7.

Not only do we provide the technological platform, we make your project our own. We will assist you with building your business case, give you input on the feasibility of your project, help you with the design, etc.